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Creating a lead magnet to get SEO clients can be night and day difference to your agency.
An efficient, consistent machine that sends you leads daily, at a lower cost than running ads straught to your homepage or service pages.
Here’s how to do it:
Remember
Creating a lead magnet is great, but you need the sequence of emails or calls after the lead downloads the lead magnet.
It should all be tested and tweaked over time, but once it works, you can SCALE big time.
Think running ads to a ‘free’ or low cost asset can mean lots of leads in your ecosystem, clicking on your emails, blog posts, videos and more, until they eventually buy.
Sometimes it can take days, sometimes weeks, even years.
The alternative is running ads to your service, which many wont be interested in right away. So they might not even click. Some may click but not enquire.
With a lead magnet you create something accessible to all potential clients, at whatever buying stage they’re at.
AGENCY SCALERS - exclusive agency mastermind with 700+ vetted members, deep dives into productising, getting clients, niching down, hiring and more. Classroom with short (1-10min) training modules as and when you need them, no long boring courses.
FATJOE - need SEO deliverables for your agency? Give FATJOE a try, complete money back guarantee, use this link for 20% off first order.
SPINDRIFT - optimise your content in seconds - 7 day free trial with this link. Use SCALERSONLY for 20% discount.
And that’s a wrap for this week. Hit reply if you have any comments or questions, I read every one.
Thanks
Joe Davies